Did you know that the best time of day to tweet is actually NOT when most people send their tweets. According to an article from MarketingProfs, the majority of tweets occur during business hours but people don’t click them until the wee hours of the morning.
Read the article below by Avaz Nani and let me know what your tweeting habits are. When are you on twitter? Does this information make you want to change your twitter habits? Curious minds want to know.
The most popular times for tweeting are often not the best times for getting clicks and engagement, according to a recent report from Buffer.The report was based on an analysis of more than 4.8 million tweets sent by 10,000 Twitter accounts from around the world. The researchers looked at tweet volume, clicks, and engagement (favorites, replies, and retweets) in 10 time zones globally. The charts below show the averages in local time across all the time zones examined. To see how the results vary by country and region, check out the full report.Below, key findings from the analysis.Most Popular Tweet Times
- The highest volume of tweets occurs on average between 11 AM and 1 PM, local time, the analysis found.
- The highest volume hour for tweeting varies significantly by location; for example, 9 AM is the most popular tweet time in San Francisco whereas noon is the most popular tweet time in New York.
- The highest number of clicks per tweet on average occurs late at night, between 2 AM and 4 AM, local time, the analysis found.
- The fewest clicks per tweet on average occurs in the mornings when tweet volume is particularly high, between 9 AM and 1 PM, local time.
- The best time for clicks tends to be evening and late night across time zones, though there is variation; for example, 7 PM is the peak time in Denver for clicks whereas it is 2 AM in Paris.